Jim is Vice President of Marketing for Irving Consumers Products North America. In this role, he is responsible for both their branded paper products along with the companies’ private label program. Jim has an extensive consumer package goods background in sales and marketing with Campbell’s, Sara Lee and General Electric. From 1993 to 2001, he was located in Europe where he was one of seven members of the Iams Pet Food Worldwide Management team. He then joined Procter & Gamble when this business was sold. He ran his own retail Tack and Feed Superstore for five years prior to joining Irving. Jim graduated from McMaster University with a Bachelor of Commerce magna cum laude.